In last article you had the opportunity to read my impression and my opinion about the new perfume brand launched in Slovakia and city of Kosice. The house 1907 is run by, I have full liberty to say, charming Evka Skovranova whose dreams are coming true and she is the one who answered the questions. This time, you have the opportunity to read their story and what 1907 actually is. I would not like to prolong it, so I will let you to enjoy reading.
you are new on the market, could you tell something about yourself to the
readers, who you are and what you do? What are your passions, what did you do
in your life?
relatively young age I am in business and my interests where around art, either
the written word, or the fine arts. My passions are books, and paintings. As
perfumes are another form of art, for me it is a natural move into another
is unusual country to start a perfume brand, it is untraditional. Did you find
obstacles to start a perfume brand being based in Slovakia in Kosice?
where manufacturing hand-made natural cosmetics, the administrative issues
where already solved. The hardest was to find suppliers that were willing to
supply in small quantities, as we are manufacturing our perfumes by hand, and
in small batches.
can connect the previous question with this one, it is the year 2014 which means
that niche market fully developed. How hard is or was to start a completely new
niche brand from Slovakia when you know there already are massive French,
Italian and German houses?
was interesting to start niche perfumes in Slovakia, as the majority of people
here have no idea what niche perfume means. We entered to an unknown territory,
and started under zero degrees. We succeeded in arousing the interest of the
media about niche perfumes, and a new segment in the market, which developed in
a relatively strong media “bum” which we perceive as an awakening of the
market, although there is still a lot of work before us. We are glad that there
are other niche brands, because that enables us to present in Slovakia other
niche brands as well, and build more awareness. The fact that our perfumes made
their way from Slovakia abroad, and where received between other niche brands,
was for me a huge shock, to which I was not prepared. Sometimes we have desires
and dreams that we wish to fulfill, but in the corner of ours soul we have
doubts if it will happen. When the dream is fulfilled, we have a problem to
process the sentiments. I could not stop crying.
you describe the process of making of your perfumes from scratch – how does it
goes from idea to packaging to creating?
the concept of the perfume. My concept I am communicating with the perfumer
which develops the fragrance composition of the perfume. After that all stages
of production I am doing here. It looks simple, but it takes several months.
do you think, what makes you different than other perfume brands?
makes us different? In everything, and in nothing. We have our dreams, expectations,
our smells, choosing goals, and ways to achieve them, in all this we are
different, and also equal. Everyone has his dreams, his smells, his goals, and
the way to achieve them.
did you chose “1907” as the name of your brand? What is the meaning behind that
year? Also, you have chosen the “Fleur de Lys” as the emblem of your perfume
brand which is traditionally the emblem of aristocracy and royal courts of
Europe; Why Fleur de Lys?
de Lys has two reasons. One is related to the family of Le comte Andrassy and
countess Stepan, with which my grandparents where close friends. My grandfather
was his head butler, and close friend of the comte Andrassy, my grandmother
except being nanny to their children, also took care of the toiletry needs of
their court, which she choose, and prepared herself. 1907 is the year of my
grandmother’s birth, and the name of the company is in her honor. I grew up
with stories about the counts court, and for me it is as if going back to
another era, that is the first reason
why Fleur de Lys. The second reason is dedication to the city of Kosice where
1907 have its domicile. The coat of arms of the city of Kosice has 6 Fleur de
Lys, so it is also an unobtrusive thanks to the city in which I live, and work.
perfume brand is centered on few ingredients. Are they intended to show up the
beauty of few ingredients in all its glory? What is the philosophy of your
is in purpose, to emphasize the main natural ingredients used in the
composition. Our philosophy is: “Our perfumes are fluid emotions, memories, the
present, the future, and desires closed in a small flacon. ©“
you collaborating with some perfumer to make a scent and from where do you get
ingredients as well as the bottles? Did you have role-models for your perfumes?
we are collaborating with perfumers, at the moment with Tristan Rostain.
Ingredients for our perfumes are coming from all over the world, bottles, some
from France, some from Italy, it varies, but all our ingredients and packaging
we are buying from abroad in EU countries.
did you prefer natural over synthetic ingredients?
perfumes are classical, that is the reason why we also choose classical
esthetics, and yes, we prefer natural ingredients.
start the brand in the dawn of EU and IFRA legislation of allergens. How do you
cope with that? Is it hard to make a beautiful perfume regarding the law?
think that it becomes harder, and harder. Some of the restrictions have no
logic for me, and I am just waiting when they restrict oranges, citrons,
cinnamon sales for food, or forbid the growing of lavender in the gardens.
and Jasmine. I think those are mind-blowing perfumes. Pine is not very usual
ingredient, how did you thought of pine? With jasmine you wanted to show the
beauty of the flower, femininity or something else? I need to say it is a
beautiful composition! For the end, how Pepper was born, as the most dark and
cottage that we spend our summers is near a forest and river. When it rains you
smell the dampness of the river, forest and rain in the air, so from that was
born Pine. For me Pine is summer, delight of freshly showered man with an open
shirt, who enjoys life. Jasmin for me is spring, not hot, and neither cold,
clean, elegant, that you can’t overlook it when in bloom, attracts attention
with its fragrance and looks, elegant lady that you have to turn your head
after her. Pepper was not born; Pepper just appeared when I smelled it. It was
decided that nothing is going to be changed on it, it is clean and dark, well
build, but innocent with light intrigue. Pepper was love at first smell for me.
or your memories?
Almond is a smell that reminds me of my grandmother. When I smell it, before my
eyes I see candies called “Bitter Almonds” which my grandmother bought and
always had in stock for me. There are different things that inspire me, a new
perfume that we work on is inspired by a meadow and bees, things that I love
inspire me either from the kitchen, or
from nature, or arts. I also love the smell of dammar enamel used in
restauration of paintings, there are really different things that inspire me.
spread your line with more perfumes? If so, will they follow the same
new line that we prepare will be different then the first, let us surprise you,
although I already hinted a bit about it above J
what do you think about one philosophic question – do perfumes have the gender
in general and in your line (masculine-feminine) and how did you play with the
some of them are feminine, some masculine, but to definitely say that they are
only masculine, or only feminine I cannot say. You have to try how it smells on
each person, without regard to sex. By example some definitely masculine, smell
on a lady charmingly feminine.
is a lot that we want to say, and hear from you, but we will have that pleasure to talk in person. 🙂