The curious case of 1907.
For most shoppers, getting fancy-looking goods at low prices is a good enough reason to buy counterfeit products. But a knockoff is not always a great deal, especially when it comes to counterfeit perfume, because a fake fragrance gets absorbed into the skin. I am reading Luca Turin’s book and I spent some time thinking about chemistry in perfumery. Molecules (aroma-chemicals) became very popular in perfumes. Millions are crazy about them and they are in every perfume you can imagine, from Chanel, to Dior. But, how does our body processes molecules? How our skin and liver reacts to them?It’s the topic I am strongly thinking about – how human body reacts to chemical components we put when applying fragrances? My attention was drown with the recent, funny and interesting case of Slovak’s 1907 perfume brand. It made me inspire this article.
It would be very interesting to research the numbers of counterfeit market in comparison to original perfumes. What is certain is that even the principal airport in Istanbul in DutyFree zone sells fake perfumes and Turkey is one of the largest producer of such fragrances. It’s a blooming business because for many, beauty products are becoming too expensive to afford. Clever companies offer the alternative – they are producing generic oil perfumes under very reasonable prices, affordable to many. So, on the one hand, brands have a parallel market to fight with, but also, a raising industry of counterfeit or fake products.
One of the popular sites is Kuwait’s company called Universal Perfumes and Cosmetics. It’s an online shop offering only the most popular and bestselling brands. Over there, it’s possible to find Chanel, Dior, Frédéric Malle, Calvin Klein, Clive Christian perfumes, everything you can imagine. But, the funny thing is that you can also find two perfumes by 1907; Jasmine and Vanilla! Why is that funny? Because 1907 is ultra-niche brand present in very few boutiques and yet, they stand side by side with Chanel, Dior, Gaultier, Kilian, Serge Lutens. It’s a compliment for 1907 to be on that site actually (http://universalperfumesandcosmetics.com/index.php?route=product/search&search=1907). We can conclude that 1907 is a small celebrity!
ABC News did a research on the topic of counterfeit market, “you’re putting something on your face, on your neck, on your wrists. Those are sensitive parts of the body, so, to have active ingredients that could endanger your life is a very serious health risk. Authorities in Britain and Ireland tested fake fragrances they’d seized and detected urine. Experts speculate it’s used as a Ph balance stabilizer and for its color. Dermatologist Jeannette Graf, of Great Neck, N.Y., said she had never seen a reaction from real perfumes, but fake ones can cause contact dermatitis, or an inflammation of the skin“.
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